Go on.Ask Alice why technology starters spend so much money on making videos.

On a Monday afternoon sitting in a warehouse in Oakland, California, as Alice and the crazy hatmaker dressed actor and a man with a huge rabbit head were sitting around a table on a black and white plaid floor.

The crazy hatmaker lifted a silver teapot and said with high voice: “What is our AI search strategy?” A director called Cut and asked the actor to look directly into the camera lens in the next setting.

As many times in the Bay Area, the surrealist scene has been funded by a start-up for artificial intelligence on a busy set with about 20 film team members. Daydream, an A.I. The marketing service company orchestrated video shooting worth $80,000 to announce a financing round of $15 million in a social media contribution.

San Francisco's young AI companies have spent tens of thousands of dollars on film teams and camera equipment to produce highly produced hype videos for social media. Driven by a venture capital financing rush, founders strive for imaginative – perhaps even viral – videos to recruit talents and simply attract attention in an increasingly dense area.

And many of these K.I. start-ups rely on traditional video production instead of making them cheap with AI because they do not want them to be unprofessional.

“Everyone can start up very quickly, so it’s more competitive and the fight for attention is much bigger,” said Thenuka Karunaratne, founder and managing director of Daydream.