Instagram Plus subscription officially launched

Instagram Plus subscription officially launched

Paid users can use tools to reach a wider or more specific user.

Meta Last month we announced that some of our social media properties are planning to introduce a subscription layer. Today, as the global expansion of Instagram Plus options, the company has provided details about what is included with paid users.

Most of the features are related to getting people to see content. Story Spotlight prioritizes your friend’s profile, and Story Extend keeps you visible for 48 hours, not 24 hours. Subscribers can also create multiple viewers lists and select a list to show specific stories. There is a tool to preview the story, statistics on how often the story has been re-watched, and how to search for users who have logged in the story. You can also choose to publish posts directly to your profile or highlights if you don’t want some of the content to appear in the main feed.

There are also some customization options. Subscribers can choose from the collection of app icons and select their own referral text fonts. Pin six items at the top of your profile and send an animation super heart when reacting to your friend's story.

In the Meta presentation, more features will be added within the next few months. Instagram Plus is $3.99/month.